How Sq. Yards is empowering Actual Property brokers by expertise

Sanjay Desai, an actual property agent from Bangalore was in nice misery. His actual property enterprise was going downhill post-pandemic. The lead package deal he purchased from an actual property firm got here with restricted leads, which didn’t bear any fruit as conversions have been minimal. Additionally, with the cap on listings within the package deal, he couldn’t publish any recent listings. Whereas cursing his destiny, he got here throughout a notification in the future from a well-liked actual property tech platform Sq. Yards’ Join App. The notification learn, ‘Shut extra transactions with Sq. Yards. Get limitless free listings+ Free certified distinctive leads and Earn big Earnings. Hurry!’.
He shortly enrolled with the app and posted a sizeable variety of related and high-quality listings from his space. He was delighted when he received high quality leads for his listings at no cost with out subscribing to any package deal. His Eureka second got here when he closed 80% of his listings inside a month and raked in double his earnings, because of the digital interactive medium and automatic instruments of the app.
Actual property brokers like Desai had banked on analogue methodologies to run their property companies for years and have been underserved by trade innovation. They didn’t have entry to digital platforms, advertising and marketing help or bigger institutional provide.
Sq. Yards, India’s largest full stack Actual Property platform, well-known for its fixed improvements, has understood the challenges of those small actual property brokers and constructed the subsequent era of agent-tech platform generally known as Sq. Connect with equip each agent with cutting-edge software program options, in order that they’ll serve consumer wants extra effectively.


Wiring brokers with a next-gen tech answer
“Identical to how an Ola/Uber reworked the lives of cab drivers, we’re altering the lives of actual property brokers with our Sq. Join program and cellular app. Actual property brokers related to the corporate are an prolonged a part of Sq. Yards distribution crew. We’re strengthening this partnership by providing them new expertise instruments in addition to by supplementing their revenue. We earn cash, solely when brokers earn cash,” says Sumit Jain, CBO, Sq. Yards.
A mobile-first, end-to-end tech aggregation platform, Sq. Join has develop into a robust software within the palms of over 200,000+ actual property brokers in the present day, who use it to create free listings on the go, earn real free leads, obtain advertising and marketing help and in addition free coaching to promote higher and in a extra compelling method. The app has a fluidic and simply navigable interface and makes use of hi-end expertise that runs deep, proper from the property itemizing to steer era, transactions to post-sales consumer administration.
Modern expertise and practical options assist brokers do 3x extra closures than common
Brokers at Sq. Yards can simply create limitless listings on the go that are then handed by a rigorous scoring course of and ranked on the Sq. Yards portal primarily based on its completeness, picture uniqueness, distribution, worth relevance and different parameters.
This scoring mechanism ensures that very best quality and related listings keep on prime of the itemizing part, offering extra visibility. As soon as the listings are floated on Sq. Yards community, leads from the listings are immediately flashed on the brokers’ Sq. Join app, from the place the brokers can immediately name the client.


Sq. Yards’ machine learning-based, clever lead distribution ensures that certified, high-quality leads are assigned to the very best actual property agent, making property promoting seamless. Right here the AI-enabled engine leverages enter enterprise metrics like agent {qualifications}, service high quality, transaction historical past, affinity to buyer section and different platform actions that are analyzed after which fed right into a proprietary gamified algorithm.
Brokers performing nicely, additionally earn cash which will be redeemed to earn extra leads and different rewards.
This scientific lead-nurturing capability permits brokers to get good high quality leads, and geo-track conferences and site-visits, making them extra environment friendly and obtain 3X extra closures than a median agent within the trade, moreover serving to the corporate generate good-looking income.
“Our 35,000+ month-to-month energetic brokers act as property match-makers for 5million+ residence seekers, clocking a month-to-month run fee of 600+ transactions and Rs 150+ Cr GTV by Sq. Yards portal,” reiterates Jain.
Superior advertising and marketing help and highly effective social media platform amplifies agent efficiency
In a bid to information brokers by a aggressive actual property market, the Sq. Join app additionally supplies advertising and marketing help to unbiased actual property professionals, permitting them to share customized advertising and marketing collaterals on the go like brochure, floorplans, pricing info, photographs and in addition detailed comparability experiences to shoppers on the click on of a button.
Brokers may also create their very own customized touchdown pages with critiques and rankings, serving to them maximize lead era. In addition to, the app additionally has an built-in social feed for interplay, the place brokers can fraternize, share their ideas and learnings with the neighborhood and do co-broking by collaboration instruments. This in the end helps brokers to develop their attain and in addition be a well-liked member within the agent fraternity.
Most well-liked companion program and Sq. Yards branding help enhance brokers’ on-line and offline presence
Sq. Yards is constructing the biggest distribution community of actual property brokers by Join+, a novel membership program, the place most well-liked channel companions are offered unique advantages together with Sq. Yards branding help. This assist maximize brokers’ income by promoting different inhouse merchandise like mortgages, inside and property administration companies, thus offering good touchpoints to their shoppers within the property shopping for course of.
By way of the Sq. Join Program and app, Sq. Yards has constructed a enterprise that’s utterly aligned with remodeling the lifetime of brokers and brokers by bringing groundbreaking expertise options in order that brokers can work smarter and quicker. By opening its tech platform to brokers, the corporate has not solely made them tech-savvy but additionally added capabilities and systematic hygiene to the best way brokers in India function.
Obtain the Sq. Join App Now:

Disclaimer: Content material Produced by Sq. Yards

Supply hyperlink